Social Media and the Digital Shopper

Woman holding Coca Cola bottle and iPad.
The Coca-Cola Company developed this course to inform retailers about social media.
This course has the following objectives:
• Understand what social means for business
• Understand how shopper insights can help you drive retail transactions
• Understand the differences between generational digital shoppers
Course Duration: 30m
Social Media and the Digital Shopper

Woman holding Coca Cola bottle and iPad.
The Coca-Cola Company developed this course to inform retailers about social media.
This course has the following objectives:
• Understand what social means for business
• Understand how shopper insights can help you drive retail transactions
• Understand the differences between generational digital shoppers
Course Duration: 30m